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Privacy notice

Introduction

BuyPlus GmbH (hereinafter referred to as "we") is committed to protecting your privacy. This policy explains how we collect, use, protect, and share your personal data when you use our website [https://www.buybest.ch/] and how you can exercise your privacy rights.

Based on Article 13 of the Swiss Federal Constitution and the data protection provisions of the Federal Data Protection Act (DSG), every person is entitled to the protection of their privacy as well as protection against the misuse of their personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations as well as this privacy policy.

In collaboration with our hosting providers, we strive to protect the databases as best as possible from unauthorized access, loss, misuse, or falsification.

We point out that data transmission on the internet (e.g., when communicating via email) can have security gaps. Complete protection of data against access by third parties is not possible.

By using this website, you agree to the collection, processing, and use of data as described below. This website can generally be visited without registration. Data such as pages accessed or names of retrieved files, date, and time are stored on the server for statistical purposes without these data being directly related to your person. Insofar as personal data (e.g., name, address, or email addresses) are collected on our pages, this is always done on a voluntary basis as far as possible. These data will not be passed on to third parties without your explicit consent.

Processing of Personal Data

Personal data are all information that relates to an identified or identifiable person. A data subject is a person about whom personal data are processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, transfer, procurement, deletion, storage, modification, destruction, and use of personal data.

We process personal data in accordance with Swiss data protection law. Insofar as and to the extent that the EU GDPR is applicable, we also process personal data based on the following legal bases in connection with Art. 6 (1) GDPR:

a) Processing of personal data with the consent of the data subject.
b) Processing of personal data for the fulfillment of a contract with the data subject and for carrying out corresponding pre-contractual measures.
c) Processing of personal data to fulfill a legal obligation to which we are subject under applicable EU law or the law of a country in which the GDPR is fully or partially applicable.
d) Processing of personal data to protect vital interests of the data subject or another natural person.
f) Processing of personal data to safeguard legitimate interests of us or third parties, provided that the fundamental freedoms and rights and interests of the data subject do not prevail. Legitimate interests include, in particular, our business interest in being able to provide our website, information security, enforcement of our own legal claims, and compliance with Swiss law.

We process personal data for the duration required for the respective purpose or purposes. For longer-term retention obligations due to legal and other obligations to which we are subject, we restrict processing accordingly.

Cookies

Cookies are information files that your web browser stores on the hard drive or memory of your computer when you visit our website. Cookies are assigned identification numbers through which your browser is identified, and the information contained in the cookie can be read.

Cookies help to make your visit to our website easier, more pleasant, and more meaningful. We use cookies for various purposes that are necessary for the use of the website you desire, i.e., "technically necessary." For example, we use cookies to identify you as a registered user after logging in without requiring you to log in again on each subpage. The provision of the shopping cart and ordering function also relies on cookies. Furthermore, cookies perform other technical functions necessary for the operation of the website, such as load balancing, which distributes the performance load of the site across different web servers to relieve the servers. Cookies are also used for security purposes, such as preventing the unauthorized posting of content. Finally, we use cookies in the design and programming of our website, for example, to enable the uploading of scripts or codes.

Most internet browsers accept cookies automatically. You can configure your browser to prevent cookies from being stored on your computer or always to display a notice when you receive a new cookie.

With SSL/TLS Encryption

This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as requests you send to us as the site operator. You can recognize an encrypted connection by changing the browser's address line from "http://" to "https://" and by the lock symbol in your browser line.

When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Server Log Files

The provider of this website automatically collects and stores information in so-called server log files that your browser automatically transmits to us. These are:

Browser type and version
Operating system used
Referrer URL
Hostname of the accessing computer
Time of the server request

These data cannot be assigned to specific individuals. A combination of these data with other data sources is not carried out. We reserve the right to check these data retrospectively if concrete indications of illegal use become known to us.

Third-Party Services

This website may use Google Maps for embedding maps, Google Invisible reCAPTCHA for protection against bots and spam, and YouTube for embedding videos.

These services of the American Google LLC use cookies, among other things, which result in data being transmitted to Google in the USA, whereby we assume that no personal tracking takes place solely through the use of our website.

Google has committed to ensuring adequate data protection in accordance with the US-European and US-Swiss Privacy Shield.

For more information, please refer to Google's privacy policy.

Contact Form

If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provide there, will be stored for processing the inquiry and in case of follow-up questions. We do not pass on these data without your consent.

If you want to receive the newsletter offered on the website, we need an email address from you and information that allows us to verify that you are the owner of the provided email address and agree to receive the newsletter. No further data are collected. We use these data exclusively for sending the requested information and do not pass them on to third parties.

You can revoke your consent to the storage of the data, the email address, and their use for sending the newsletter at any time.

Rights of the Data Subject

Right to Confirmation

Every data subject has the right to request confirmation from the website operator as to whether personal data concerning them are being processed. If you wish to exercise this right to confirmation, you can contact the data protection officer at any time.

Right to Information

Every person affected by the processing of personal data has the right to receive information free of charge at any time from the operator of this website about the personal data stored about them and a copy of this information. In addition, information may be provided about:

The purposes of processing
The categories of personal data being processed
The recipients to whom the personal data have been or will be disclosed
If possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
The existence of a right to rectification or erasure of personal data concerning them or to restrict processing by the controller or to object to such processing
The existence of a right to lodge a complaint with a supervisory authority
If the personal data are not collected from the data subject: All available information about the data's source
The existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.

In addition, the data subject has the right to be informed whether personal data have been transferred to a third country or an international organization. In this case, the data subject also has the right to be informed of the appropriate safeguards relating to the transfer.

If you wish to exercise this right to information, you can contact our data protection officer at any time.

Right to Rectification

Every person affected by the processing of personal data has the right to request the immediate correction of inaccurate personal data concerning them. Furthermore, the data subject has the right, considering the purposes of processing, to request the completion of incomplete personal data, including by means of a supplementary statement.

If you wish to exercise this right to rectification, you can contact our data protection officer at any time.

Right to Erasure (Right to be Forgotten)

Every person affected by the processing of personal data has the right to request the erasure of personal data concerning them without undue delay, provided one of the following reasons applies and the processing is no longer necessary:

The personal data were collected or otherwise processed for purposes for which they are no longer necessary.
The data subject withdraws the consent on which the processing was based, and there is no other legal basis for the processing.
The data subject objects to the processing for reasons arising from their particular situation, and there are no overriding legitimate grounds for the processing, or the data subject objects to processing in the case of direct marketing and related profiling.
The personal data were processed unlawfully.
The erasure of personal data is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the controller is subject.
The personal data were collected in relation to the offer of information society services directed to a child.

If one of the above reasons applies and you wish to request the erasure of personal data stored by the operator of this website, you can contact our data protection officer at any time. The data protection officer of this website will ensure that the erasure request is complied with immediately.

Right to Restriction of Processing

Every person affected by the processing of personal data has the right to request the restriction of processing from the controller of this website if one of the following conditions is met:

The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data.
The processing is unlawful, and the data subject opposes the erasure of the personal data and requests the restriction of their use instead.
The controller no longer needs the personal data for processing purposes, but the data subject requires them for the establishment, exercise, or defense of legal claims.
The data subject has objected to processing for reasons arising from their particular situation, and it is not yet clear whether the legitimate interests of the controller outweigh those of the data subject.

If one of the above conditions is met, and you wish to request the restriction of the processing of personal data stored by the operator of this website, you can contact our data protection officer at any time. The data protection officer of this website will ensure that the restriction of processing is complied with.

Right to Data Portability

Every person affected by the processing of personal data has the right to receive the personal data concerning them in a structured, commonly used, and machine-readable format. Furthermore, the data subject has the right to have the personal data transmitted directly from one controller to another, where technically feasible and if this does not adversely affect the rights and freedoms of others.

To assert the right to data portability, you can contact the data protection officer designated by the operator of this website at any time.

Right to Object

Every person affected by the processing of personal data has the right to object at any time to processing personal data concerning them for reasons arising from their particular situation.

The operator of this website will no longer process the personal data in the event of an objection unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights, and freedoms of the data subject or the processing serves the establishment, exercise, or defense of legal claims.

To exercise your right to object, you can directly contact the data protection officer of this website.

Right to Withdraw Consent to Data Protection

Every person affected by the processing of personal data has the right to withdraw consent to the processing of personal data at any time.

If you wish to exercise your right to withdraw consent, you can contact our data protection officer at any time.

Copyrights

The copyright and all other rights to the content, images, photos, or other files on the website belong exclusively to the operator of this website or the specifically named rights holders. The written consent of the copyright holder must be obtained in advance for the reproduction of all files.

Anyone who commits a copyright infringement without the consent of the respective copyright holders may be liable to prosecution and possibly subject to claims for damages.

Disclaimer

All information on our website has been carefully checked. We strive to ensure that the information we provide is up-to-date, accurate, and complete. Nevertheless, the occurrence of errors cannot be completely ruled out, so we cannot guarantee the completeness, accuracy, and timeliness of the information, including journalistic-editorial information. Liability claims related to material or immaterial damages caused by the use or non-use of the information provided or by the use of incorrect or incomplete information are generally excluded.

The publisher may change or delete texts at its own discretion and without prior notice and is not obliged to update the content of this website. The use of this website or access to it is at the visitor's own risk. The publisher, its clients, or partners are not responsible for damages such as direct, indirect, incidental, consequential, or punitive damages allegedly caused by visiting this website and, consequently, assume no liability for such damages.

The publisher also assumes no responsibility or liability for the content and availability of third-party websites accessible via external links from this website. The operators of the linked sites are exclusively responsible for their content. The publisher thus expressly distances itself from all third-party content that may be relevant under criminal or liability law or offend against public decency.

Google Maps

This website uses Google Maps. This allows us to display interactive maps directly on the website and enables you to use the map function conveniently. By visiting the website, Google receives the information that you have accessed the corresponding subpage of our website. This occurs regardless of whether Google provides a user account through which you are logged in or if no user account exists. If you are logged in to Google, your data will be directly associated with your account. If you do not want the assignment to your profile on Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for advertising, market research, and/or tailored website design purposes. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right. For more information on the purpose and scope of data collection and processing by Google, please refer to Google's privacy policy. There you will also find further information about your rights and setting options to protect your privacy: www.google.de/intl/de/policies/privacy.

Google Ads

This website uses Google Conversion Tracking. If you have reached our website via an advertisement placed by Google, Google Ads will set a cookie on your computer. The cookie for conversion tracking is set when a user clicks on an advertisement placed by Google. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot be tracked across the websites of Ads customers. The information collected using the conversion cookie is used to create conversion statistics for Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that personally identifies users.

If you do not wish to participate in tracking, you can refuse the setting of a cookie required for this, for example, by configuring your browser to generally disable the automatic setting of cookies or to block cookies from the domain "googleleadservices.com".

Please note that you must not delete the opt-out cookies as long as you do not want measurement data to be recorded. If you delete all cookies in your browser, you will have to set the respective opt-out cookie again.

Google Remarketing

This website uses the remarketing function of Google Inc. The function is used to present visitors to the website with interest-based advertisements within the Google advertising network. A "cookie" is stored in the browser of the website visitor, which enables the visitor to be recognized when visiting websites that belong to the Google advertising network. On these websites, the visitor can be shown advertisements that relate to content the visitor has previously viewed on websites that use Google's remarketing function.

According to Google's own statements, no personal data are collected during this process. However, if you do not wish to use Google's remarketing function, you can generally deactivate it by making the appropriate settings at http://www.google.com/settings/ads. Alternatively, you can deactivate the use of cookies for interest-based advertising via the advertising network initiative by following the instructions at http://www.networkadvertising.org/managing/opt_out.asp.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the data controller on this website is located outside the European Economic Area or Switzerland, the data processing of Google Analytics will be performed by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as "Google."

The obtained statistics enable us to improve our offer and make it more interesting for you as a user. This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. If you have a Google user account, you can disable the cross-device analysis of your usage in the settings under "My Data," "Personal Data."

The legal basis for using Google Analytics is Art. 6 para. 1 sentence 1 lit. f GDPR. The IP address transmitted by your browser within the scope of Google Analytics is not merged with other data from Google. We point out that on this website, Google Analytics has been extended by the code "_anonymizeIp();" to ensure an anonymized collection of IP addresses. As a result, IP addresses are processed in truncated form so that they cannot be linked to a specific person. If the data collected about you is personally identifiable, it will be immediately excluded and the personal data will be deleted promptly.

Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet use to the website operator. For the exceptional cases in which personal data is transferred to the USA, Google has subjected itself to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

Google Analytics uses cookies. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server in the USA. You can prevent the storage of cookies by configuring your browser software accordingly; however, we would like to point out that in this case, you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) from being sent to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: Disable Google Analytics.

You can also prevent the use of Google Analytics by clicking on this link: Disable Google Analytics. An opt-out cookie will then be set on your storage medium, preventing the processing of personal data by Google Analytics. Please note that when you delete all cookies on your device, this opt-out cookie will also be deleted, meaning you must reset the opt-out cookie if you still want to prevent this form of data collection. Opt-out cookies are set per browser and computer/device and must therefore be activated separately for each browser, computer, or other device.

Online Shop / Web Shop

We process the data of our customers in accordance with the data protection regulations of the federal government (Data Protection Act, DSG) and the EU GDPR within the framework of ordering processes in our online shop to enable them to select and order the chosen products and services, as well as their payment and delivery or execution.

The processed data includes master data (inventory data), communication data, contract data, payment data, and those affected by the processing include our customers, prospects, and other business partners. The processing is carried out for the purpose of providing contractual services within the framework of the operation of an online shop, billing, delivery, and customer services. In this context, we use session cookies, e.g., for storing the shopping cart contents, and permanent cookies, e.g., for storing the login status.

The processing is based on Art. 6 para. 1 lit. b (execution of order processes) and c (legally required archiving) GDPR. The information marked as required is necessary for the establishment and fulfillment of the contract. We disclose the data to third parties only in the context of delivery, payment, or within the framework of legal permissions and obligations. The data will only be processed in third countries if this is necessary for the fulfillment of the contract (e.g., on customer request for delivery or payment).

Users can optionally create a user account by viewing their orders in particular. As part of the registration process, the required mandatory information is communicated to the users. User accounts are not public and cannot be indexed by search engines, e.g., Google. If users have terminated their user account, their data will be deleted concerning the user account, subject to its retention being required for commercial or tax reasons under Art. 6 para. 1 lit. c GDPR. Information in the customer account remains until its deletion with subsequent archiving in the case of a legal obligation. It is up to the users to save their data in the event of termination before the contract ends.

As part of the registration and re-registration and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests and the users' interest in protection against misuse and other unauthorized use. This data is not passed on to third parties unless it is necessary for the pursuit of our claims or there is a legal obligation under Art. 6 para. 1 lit. c GDPR.

The deletion occurs after the expiry of legal warranty and comparable obligations. The necessity of retaining the data is reviewed at irregular intervals. In the case of statutory archiving obligations, deletion occurs after their expiration.

Data Transfer to the USA

Our website includes tools from companies based in the USA. When these tools are active, your personal data may be transferred to the US servers of the respective companies. We would like to point out that the USA is not considered a safe third country in the sense of EU data protection law. US companies are obliged to release personal data to security authorities without the possibility for you as the affected person to take legal action. It can therefore not be ruled out that US authorities (e.g., intelligence agencies) process, evaluate, and permanently store your data located on US servers for surveillance purposes. We have no influence on these processing activities.

Changes

We can change this privacy policy at any time without prior notice. The current version published on our website applies. Insofar as the privacy policy is part of an agreement with you, we will inform you of the change by email or other suitable means if it is updated.

Disclaimer

The author assumes no liability for the correctness, accuracy, timeliness, reliability, and completeness of the information.

Liability claims against the author for material or immaterial damages arising from accessing or using or not using the published information, misuse of the connection, or technical faults are excluded.

All offers are non-binding. The author expressly reserves the right to change, supplement, delete parts of the pages or the entire offer without prior notice or to cease publication temporarily or permanently.